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Baume & Mercier’s Baume collection debuted in 2018, marking a significant step for the brand as they expanded into sustainable and eco-conscious watchmaking. This collection symbolises their ambition to modernise their offerings while staying true to Swiss craftsmanship. Designed with contemporary consumers in mind, the Baume collection focuses on responsible sourcing, using recyclable and sustainable materials. Its launch was a response to growing environmental awareness and demand for sustainable luxury, positioning Baume & Mercier as pioneers of ethical watch design in their field.
Design And Aesthetics
The Baume collection stands out with its minimalist, gender-neutral design, favouring clean, simple aesthetics inspired by Bauhaus principles. Key to the collection’s identity is the absence of numerals on the dial, replaced by fine markers and clear-cut lines. The off-centre crown, a unique characteristic of this line, enhances the watch’s symmetrical design while setting it apart from conventional styles. The materials reflect the eco-conscious ethos, with recycled plastics, cork, and natural linen used for straps. The case sizes, ranging from 30mm to 42mm, cater to a wide audience, offering both quartz and automatic movements, combining accessibility with performance.
Iterations
Baume & Mercier have introduced several iterations within the Baume collection, each reflecting their commitment to sustainability and innovation. The Baume Ocean Limited Edition, for instance, uses upcycled ocean plastic for its case and strap, furthering their environmental mission. The collection also includes both small and large models, with colour schemes ranging from muted, neutral tones to vibrant accents, appealing to various style preferences. The emphasis on sustainability extends to the packaging, which is crafted from 100% recycled materials. While many models retain a simple time-only layout, certain models within the collection add elegance through more advanced movements, including dual time or the moon phase complication.