Ethos Watch Boutiques

terms and conditions

(last modified: April 11, 2024)


Ethos Limited, a Company incorporated under the Companies Act, 1956 (hereinafter referred to as 'Company') and has its registered office at Plot No.3, Sector-III, Parwanoo, Himachal Pradesh-173220 and Corporate Office at SCO 88-89, Sector 8-C, Madhya Marg, Chandigarh – 160009. In using the service, of Ethos Limited you are deemed to have accepted the terms and Conditions of the arrangement listed below or as may be revised from time to time, which is, for an indefinite period and you understand and agree that you are bound by such terms as long as you access this website. This arrangement shall be deemed to be an agreement under Indian Contract Act, 1872. This Agreement for the 'Terms and Conditions of use of the Company's Website' (hereinafter referred to as 'Agreement') describes certain terms and conditions to access and use the website of the Company by a visitor or a registered user and order products (hereinafter referred to as the "End User", "You" or "Your")

By using the website and/or registering yourself at you authorize us to contact you via email or phone call or SMS and offer you our services, imparting product knowledge, offer promotional offers running on website & offers offered by the associated third parties, for which reasons, personally identifiable information may be collected. And Irrespective of the fact if you have also registered yourself under DND or DNC or NCPR service, you still authorize Ethos Watches to call you for the above mentioned purposes till 45 days of your registration with us. This Privacy Policy covers Ethos Watches treatment of personally identifiable information that Ethos Watches collects when you are on the site, and when you use Ethos Watches services. This policy also covers Ethos Watches treatment of any personally identifiable information that Ethos Watches business partners share with Ethos Watches. This policy does not apply to the practices of companies that Ethos Watches does not own or control or to people that Ethos Watches does not employ or manage. Ethos Watches collects personally identifiable information when you register for an Ethos Watches account, when you use certain Ethos Watches products or services, when you visit Ethos Watches pages, and when you enter promotions. Ethos Watches may also receive personally identifiable information from our business partners. When you register with Ethos Watches, we ask for your first name, last name, contact no, email, Date of birth and gender. Once you register with Ethos Watches and sign in to our services, you are not anonymous to us. Also, during registration, you may be requested to register your mobile phone and email id, pager, or other device to receive text messages, notifications, and other services to your wireless device. By registration you authorize us to send SMS/email alerts to you for your login details and any other service requirements or some advertising messages/emails from us.


Please read these terms and conditions carefully. By accessing this website you agree to be bound by the terms and conditions below. The company reserves the right to alter, amend and modify these terms and conditions at its sole discretion. All such amendments and modifications will be duly notified on this website. If you are not agreeable to the terms and conditions, we request you not to access this website.

You expressly agree to be bound by this Agreement, irrespective of whether You are a registered member or a visitor, by using the information, tools, features and functionality located on this website. As such, You agree to be bound by the terms and conditions detailed herein. The Company recommends that, irrespective of whether You are a visitor or a registered member who proposes to utilise the service provided by the Company, to carefully read all the terms and conditions as provided herein. The said terms and conditions displayed are recommended to be saved for any future reference and for Your own records. Or You may even take a printout of the same.

The Company expressly states that the services provided or offered by this website and the Agreement that You are required to be bound by is meant only for individuals/entities who are permitted to enter into and be bound by a legal contract as per the prevalent laws. In the event that You are not legally permitted to enter into a contract or are, for some reason, either due to Your age or any other reason not permitted to enter into an agreement, then You are not permitted to utilise the services provided by this website or enter into this Agreement. In the alternative, You could order Products under parental supervision.
Your acceptance of this Agreement and utilisation of services implies that You expressly and implicitly represent to the Company that You are of the legal contracting age or operating under parental supervision and nothing will invalidate this Agreement. The Company has the right to bind You and/or your parents to this Agreement.

In the event that You are representing certain individual/s, companies/ies, third parties or any entities, in any capacity, then You expressly confirm that You have the valid authority and the right to do so for and on behalf of them. By entering into this Agreement, You state that You have the right to bind such individual/s, company/ies, third parties or any entities to this Agreement.
The Services made available on or through this website are not intended to be providing You with any nature of certification, guarantee or warranty or any professional advice and is merely information and guidance. By accessing, browsing and using this website, You agree and acknowledge that You understand this limited and restricted use, and agree that You will not rely on the information and materials contained in this website for any purposes except as is intended. You further agree that in all actual matters, You are ultimately responsible for determining Your specific requirements.
You are strictly prohibited from unauthorised use of our systems or this website, including but not limited to unauthorised entry into our systems, misuse of passwords, or misuse of any information posted on this website.
You acknowledge that the Company may disclose and transfer any information that You provide through this website to (i) our affiliate or information providers, (ii) to any third party, but strictly with Your permission, or (iii) if we are legally bound to disclose any information due to compulsions under law. You consent to the transmission, transfer or processing of such information to, or through, any country in the world, as we deem necessary or appropriate, and by using and providing information through this website, You agree to such transfers.
You expressly agree and acknowledge that usage of the website may be monitored, tracked and recorded. As such, You expressly consent to such monitoring, tracking and recording.

You are responsible for being familiar with the current version of these 'Terms and Conditions posted on the website during each session. By the continued accessing of this website or the services, You implicitly agree to be bound by the revised terms and conditions.


The Company provides an opportunity for You to purchase the Products. Upon placing an order, the Company shall ship the Product to You and will be entitled to its payment for the Services.
All Products and information displayed on the Website/s constitute an "invitation to offer". Your order for purchase constitutes your "offer" which shall be subject to the terms and conditions as detailed in this Agreement. The Company may accept or reject Your offer in its sole discretion which cannot be contested by You.

The Company, to the best of its knowledge, has displayed or attempts to display on the Website as accurately as is possible, colours of the Products that are displayed on the Website. However, the colours visible to You are solely dependent on Your monitor. Hence, no guarantee is provided by the Company regarding Your visibility of the colours on the Website.
The Company does not provide any warranty or guarantee that the Product descriptions are accurate, complete, reliable, current, or error-free. If a Product offered by the Website is not as described, the Company will only be liable to refund the full amount of the purchase subject to the product being returned in an unused, unsoiled and resale condition.
The Company offers a large selection of watches along with information which will inform and guide You to make the Purchase.


In addition to Your other covenants in this Agreement, by ordering product/s on the website, You acknowledge and agree that:
(a) Any non-delivery or wrong delivery of the products by the Company due to error in the information provided by You, then any re-delivery cost in addition to the initial cost will be billed to You;
(b) All information provided by You including your contact details, name and address, bank or credit card details are Yours and authentic and there is no misrepresentation or fraudulent act from Your end;
(c) Before placing an order, You will check the product description carefully, and by placing an order for a product, You agree to be bound by the conditions of sale included in the item's description.
The Company assumes no responsibility in case you have not read any product descriptions carefully and you have suffered any loss consequently.


Upon Your acceptance of agreeing to be a member and avail of services from our website, we will request You for certain basic information for registration. Once You provide us with the details, we will request additional information in order to provide You with the services. However, we will not request You for any personal information or identity disclosure. All information provided by You will be treated as private and confidential. The same is more fully detailed under clauses of Privacy Policy and Security below.

The Company hereby undertakes and confirms that the mechanism employed by the Company is more specific to users whereby no personal data or information is maintained or tracked or stored on Company's servers or any third-party servers. All such data or information shall at all times remain on Your machine or server only.



The Company may use the information collected from you to register you or your device for a Service, to provide a service or feature your request, to provide customized content and make recommendations based on your past activities on our Application.


The Company may use your information to provide you with product and service updates, newsletters and other communications about existing and/or new products and services by post, email, telephone, in-device messaging and/or text message (SMS), if you have provided your prior consent or we are otherwise permitted to do so under applicable law.

Statistics And Research

The Company may use your information to create user group profiles or segment data and to otherwise create anonymous, aggregated statistics about the use of our products, services and loyalty programs, which we may share with third parties and/or make available to the public.

Product/Services Improvement

The Company may use your information to improve and enhance existing products, services and Applications and develop new offerings, recommendations, advertisements and other communications and learn more about customers’ preferences in general.


(a) You will have to submit Your order for the purchase of the product as detailed on the website.
(b) Once the order is submitted, it expresses an intention to purchase the product and the same may not be cancelled, except as provided hereunder.
(c) Based on the information provided by You and subject to the Company's verification of the same, the orders will be accepted by the Company for processing.
(d) All orders will be processed once the Company receives the payment for the product.
(e) All orders will be confirmed via e-mail.
(f) The Company will use its best efforts to ensure that an order placed by You is successfully processed subject to the availability of the product/s.


(a) The price for product/s are described on the website and are incorporated into these Terms by reference. The price of product/s mentioned on the website is the MRP and is inclusive of all taxes. All prices mentioned are in Indian Rupees. The prices, products and services are subject to change at the Company’s discretion.
(b) The Company will use its best efforts to ensure the accuracy of the prices and price-related information stated on the Website. However, in case of any discrepancy, the Company's decision will be final.
(c) In the event of any inadvertent mistake by the Company in quoting the price, the Company will notify You of the error before Your payment is processed. You will then have the choice to either accept the correct price or to cancel Your order.
(d) The Company accepts the following forms of payment: a) Online payment via credit card, debit card, net banking b) Cash deposit on our bank account or stores
(e) You agree, understand, confirm and state that the card details provided by You to transact on the website will be correct, accurate and are owned by You. In the event that You use a card belonging to any third party, then You confirm that you have been authorised to or expressly permitted by said third party to use the card for making payments.
(f) The Company will not be liable for any credit card fraud. The liability for use of a card fraudulently will be on the User and the onus to 'prove otherwise' shall be exclusively on the User.
(g) In addition to all other remedies available under the law and equity, and as detailed under this Agreement, the Company reserves the right to recover the cost of product/s, collection charges, attorney's charges etc, from a User using the Website fraudulently. Further, the Company reserves the right to initiate legal proceedings against such persons for fraudulent use of the website and any other unlawful acts or acts or omissions in breach of these terms and conditions.


(a) The Company expressly disclaims any guarantee of exactness as to the finish and appearance of the final Product/s as ordered by You based on the display on the Website/s. The quality of any Product/s, Services, information, or other material purchased or obtained by You through the Website/s may not meet your expectations. There may be alteration with respect to you Order. This will be intimated to you by the Company. If you do not agree with the same, the Company will provide you an opportunity to wither receive a full refund or a voucher to be redeemed against the purchase of the alternative Product of the same value.
(b) Title and risk of loss for all Product/s ordered by You shall pass on to You upon the Company’s shipment to the shipping carrier.
(c) The Company will make the delivery on a ‘best effort’ basis after acceptance of Your order. Subject to events beyond the Company’s control, the Product/s will be shipped within 7 days of the acceptance of the order.
(d) The Company will communicate the dispatch details to You and will ship the Product/s to the mailing address provided by You while placing the order. If you do not receive the Product/s within a reasonable period of time, You should immediately notify the Company.
(e) You have an obligation to forthwith check the Product/s for accuracy upon receipt of the same.
(f) The Company reserves the right to cancel an order in case the order request is not acceptable to the Company. Upon such cancellation, the Company will refund the money to You. Any such cancellation shall be at the sole discretion of the Company and You will have no right to contest the same. The reasons for cancellation could be due to non-availability of the Product/s, in accuracy in Product or pricing information or due to reasons of any fraud or wrong usage of payment mechanism adopted by You. Any cancellation will be intimated to You by the Company.
(g) In the event You desire to cancel any order, then, such cancellation must be done prior to the ’s dispatch of the Product/s to you. Once dispatched, the Company will not accept any cancellation request from Your end.


As part of the availing of services, You as a member will provide us with Your personal information either to retrieve or collect data or information from third-party websites. Such third party websites may be maintained by such financial institutions with whom You have an account, bank with or have created certain liabilities. The Company does not and cannot assume any responsibility for or the accuracy of such information or data maintained by such third parties, either in terms of updating, accuracy, deletion, non-delivery or failure to store data, communications, etc. The website may provide, or third parties may provide, or the website may contain links to other World Wide Web sites or resources. The responsibility for the operation and content of those websites shall rest solely with the organisation identified as controlling the third party website and will be governed by separate terms and conditions. Links are provided for convenience, and inclusion of any link does not imply endorsement in any way of the site to which it links.

Because the Company has no control over such sites and resources, You acknowledge and agree that the Company is not responsible for the availability of such external sites or resources, and does not endorse and is not responsible or liable for any content, advertising, products, or other materials on or available from such sites or resources.

You further acknowledge and agree that the Company shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any such content, goods or services available on or through any such site or resource.


You agree and understand that You are responsible for maintaining the confidentiality of all information provided to the Company while registering Yourself, which includes Your login ID, e-mail address and the passwords for the same. You are fully responsible for all activities that occur under Your e-mail address password or account and You shall ensure that You exit from Your account at the end of each session.

The Company will send all correspondences, notices and any other communication to the e-mail address furnished by You. In case of any change in the said e-mail address, it is Your duty to update or change the same.

The Company shall maintain utmost secrecy and use all the security measures to ensure that the information is not misused by any third party. In the event of Your becoming aware of any unauthorised use or misuse of the information provided by You to the Company, You are requested to forthwith contact the Company at SCO 88-89, Sector 8-C, Madhya Marg, Chandigarh – 160009. The Company cannot and will not be liable for any loss or damage arising from Your failure to comply with this section.

The Company shall not be responsible, in entirety, for any misuse of your data by any third party under this clause.


Further, You agree and understand that Your right to access and use the services offered on this website are personal to You and are not transferable by You to any other person or entity.

You understand that You are authorised to access and use the services only for legal and lawful purposes.

You further undertake and state that by using the services, You are in no way impersonating or misrepresenting any person or entity. All services availed of are for Yourself only. In the event that You are representing individual/s, company/ies, third parties or any entities, You undertake and state that You are authorised to represent such individual/s, company/ies, third parties or any entities. You shall be solely responsible for the consequences arising out of such acts and the Company shall not be held responsible or liable in any way to any person or entity
Any changes in Your registration information must be duly updated by You.
Your access and use of this website may be interrupted from time to time for any of several reasons, including, without limitation, the malfunction of equipment, periodic updating, maintenance or repair of the website or other actions that the website, in its sole discretion, may elect to take. We at the Company utilise our best efforts to provide services without any interruptions or hindrance; however, we do not warrant that the function, operation, security or accessibility of the website will be uninterrupted or error-free, that defects will be corrected, or that this website or the server that makes it available will be free of viruses or other harmful elements. As a User of the website, You agree that Your access will be subject to these terms and conditions and that access is undertaken at Your own risk. We shall not be liable for damages of any kind related to Your use of or inability to access the website.


The Company states that the data provided by You shall belong solely and exclusively to You. As such, You are permitted to remove or delete the data, so provided, either in full or any portion, at any point in time as You desire. The Company requests You to notify the Company of such removal or deletion.
In the event that You wish for the Company to remove or delete all or any portion of the data belonging to You, then the same needs to be provided in writing to the Company. Upon receipt of such a written request, the Company will do the needful forthwith and notify You of the same. The Company will not retain any copies of such data on its server or in any other place.

In this regard, the Company warrants that it cannot access such deleted material at any point in time. Any contact, information or access that the Company had towards such data or material or accounts will cease forthwith. However, certain portions of Your data, which the Company had maintained on its servers may remain either in backups or in transaction logs. These are maintained only for the specific purpose of backup or to provide Services to You in the event of any malfunction or damage to our server in order to ensure continuity of our service without disruption.


The Company may send You communication, notices or alerts from time to time. These alerts and communication will be sent automatically by the Company to You. Please be informed that by providing your e-mail ID and phone number on the website or via specific events organised by the Company, you have agreed to receive e-mail updates and SMS communication from us that is transactional, promotional and informational in nature. In case You have suppressed the receipt or disabled or marked alerts or communication, in general, to be junked, the Company recommends that You revise the same and activate the receipt of alerts to Your proper destination. As such any communication from our end will be related to the services and you may choose to unsubscribe and/or disable the communication at your own will.

Changes to Your e-mail address will apply to all of Your alerts. Any e-mail which is sent by the Company or through any of the websites mentioned above, its contents and attachments, if any, are intended solely for the attention of the addressee/s and may also be privileged. If You are not the addressee, You may not copy, forward, disclose any part of any message received or its attachments and if You receive a message in error, please delete said message from Your system and notify us immediately. You agree and acknowledge that internet communications cannot be guaranteed to be secure or error-free. Any information sent via the internet could be intercepted, corrupted, lost or contain viruses. The Company and the website, therefore, does not accept responsibility for any errors or omissions in messages received by You, which may arise as a result of internet transmission.


As the provision of services includes You providing us with information, data, passwords, usernames, personal identification numbers and other materials and content, suggestions, ideas, feedback, etc, You are hereby expressly granting us the license and right to utilise the same for and on Your behalf in order to provide the services.

The Company may or will use such information with the sole purpose for providing You with the required services and not for any other purpose. As such, You hereby warrant and represent that You are duly authorised to submit or represent the third party on behalf of whom You are providing this information to the Company. Further to that, You acknowledge and agree that these materials, suggestions, feedback and information can be utilised without any obligation or restriction on the Company in terms of payment of fee or any other limitations for marketing, promotion, advertising or other purposes.

By using the service, You expressly authorise the Company to access Your accounts maintained by identified third parties, on Your behalf as Your agent. When You use the specified feature of another additional account of the Service, You will be directly connected to the website for the third party You have identified. The Company will submit information including usernames and passwords that You provide to log you into the site. You hereby authorise and permit the Company to use information submitted by You to the service (such as account passwords and usernames) to accomplish the foregoing and to configure the service so that it is compatible with the third party sites for which You submit Your information.


We, as part of our service, encourage and permit You to post Your messages or content on any publicly available forums, blogs and other locations on the website.
By using or posting messages or data or any other information on such forums, blogs and other public locations, You expressly agree that You and only You, are responsible for all the matters contained in such content. You further, represent and warrant to Us that You have all the necessary rights to post such messages or information or content and grant us a perpetual, worldwide, royalty-free, non-exclusive, transferable and sub-licensable right to use, reproduce, distribute, display, modify, amend, perform, etc of such content or information to promote, modify or redistribute this website, including preparation of any derivative works thereof, in any form and through any medium without any restrictions thereof.
You expressly agree that all the rights granted under this paragraph will also be available to each and every user of this website. Further to that, if You intend to use a forum, a blog or any other feature available on this Website, then You should make an independent and informed choice about submitting Your personally identifiable information. All personally identifiable information submitted on such forums, blogs or community features can be read, collected or used by any third party.
There is a danger of such information being misused or misappropriated. We do not have control over such actions and we are not responsible or liable for the personally identifiable information that You as a User have chosen to submit on a public platform.

In case of any violation of this condition, the Company reserves the right to forthwith stop your participation on such public forums.


You acknowledge and agree that this website and any necessary software used in connection with the website contain proprietary and confidential information that is protected by applicable intellectual property and other laws. You further acknowledge and agree that any content or software on this website, including its "look and feel" (eg, text, graphics, images, logos and button icons), photographs, editorial content, notices, software (including HTML-based computer programs) and other material are protected by national and international laws relating to copyrights, trademarks, service marks, patents or other proprietary rights. Except as expressly authorised by the Company, You agree not to modify, rent, lease, loan, sell, distribute or create derivative works based on this website, the services offered thereto or any software thereto, in whole or in part.
You acknowledge that the entire website and its contents, including the software, are owned or duly licensed to the Company and are protected by the copyright laws in India and under international treaty provisions. All trademarks, service marks, and logos used and displayed on this website are registered to and/or owned by their respective owners. Nothing on this Company website should be construed as granting, by implication, estoppel, or otherwise, any license or right to use any of the trademarks, service marks and logos displayed on the website, without the prior written consent and permission of the Company or the respective owners.

You may download or print a copy of information provided on this website for Your personal, internal and non-commercial use only. Any distribution, reprint or electronic reproduction of any content from this website in whole or in part for any other purpose is expressly and explicitly prohibited without our prior written consent.

Any infringement of IPR by you, shall be treated as contravention of applicable laws under this agreement and shall be subject to determination under the court of law in India.


You agree NOT to do to the following:
(a) Upload, post, email, transmit or otherwise make available any content that is unlawful, harmful, threatening, abusive, harassing, tortuous, defamatory, vulgar, obscene, libellous, invasive of another's privacy, hateful, or racially, ethnically or otherwise objectionable;
(b) Impersonate any person or entity, including, but not limited to, officials, directors, employees, agents, authorised representatives, forum leaders, guides or hosts, or falsely state or otherwise misrepresent any information or accounts;
(c) Forge headers or otherwise manipulate identifiers in order to disguise the origin of any content or material transmitted or provided through the site;
(d) Collect or store personal data about other Users;
(e) Interfere with or disrupt the website or servers or networks connected to the website, or disobey any requirements, procedures, policies or regulations of networks connected to the website;
(f) Intentionally or unintentionally violate any applicable local, state, national or international law;
(g) Upload, post, e-mail, transmit or otherwise make available any material that contains software viruses or any other computer code, files or programs designed to interrupt, destroy or limit the functionality of any computer software or hardware or telecommunications equipment;
(h) Upload, post, email, transmit or otherwise make available any unsolicited or unauthorised advertising, promotional materials, "junk mail," spam," chain letters," pyramid schemes," or any other form of solicitation, except in those specific areas that may be designated for such purpose of posting such emails or messages by the Company;
(i) Use any robot, spider, scraper, deep link or other similar automated data-gathering or extraction tools, program, algorithm or methodology to access, acquire, copy or monitor this website, either in whole or in part;
(j) Use or attempt to use any engine, software, tool, agent, or other device or mechanism (including without limitation, browsers, spiders, robots, avatars or intelligent agents) to navigate or search this website, other than the search engines and search agents available through the service and other than generally available third-party web browsers (such as Microsoft Explorer);
(k) Attempt to decipher, decompile, disassemble, or reverse-engineer any of the software comprising or in any way making up a part of this website or the service;
(l) Post or transmit any message, data, image or program that would violate the property rights of others, including unauthorised copyrighted text, images or programs, trade secrets or other confidential proprietary information, and trademarks or service marks used in an infringing fashion;
(m) You may not interfere with other Users' use of the service, including, without limitation, disrupting the normal flow of dialogue in an interactive area of this website, deleting or revising any content posted by another person or entity, or taking any action that imposes a disproportionate burden on the service infrastructure or that negatively affects the availability of the service to others.
You agree that any employment or other relationship You form or attempt to form with an employer, employee, or contractor whom You contact through areas of this website that may be designated for that purpose is between You and that employer, employee, or contractor alone, and not with us.


The Company knows that You care about how information about You is used and shared, and we appreciate Your trust that we will do so carefully and sensibly. We let You retain as much control as possible over Your personal information.
However, You may not visit and use our site at any time without telling us who You are or revealing the required information about Yourself. To the Company, our most important asset is our relationship with You. We are committed to maintaining the confidentiality, integrity and security of any personal information about our users.
We are proud of our privacy practices and the strength of our site security and want you to know how we protect Your information and use it to provide You with services. This notice describes our privacy policy. By visiting this website, You are accepting the practices described in this Privacy Policy.


While navigating on the Rolex section of our website, you may interact with an embedded website from In such cases, Terms of Use, the Privacy Notice and Cookies Policy of are solely applicable.
(a) Collection of Information
We may collect personally identifiable information, such as names, postal addresses, email addresses, etc., when voluntarily submitted by our visitors. This information is only used to fulfill Your specific request, unless You give us permission to use it in another manner, for example, to add You to one of our mailing lists.
(b) Cookie/Tracking Technology
The website may use cookie and tracking technology depending on the features offered. Cookie and tracking technology are useful for gathering information such as browser type and operating system, tracking the number of visitors to the Site, and understanding how visitors use the Site. Cookies can also help customise the Site for visitors. Personal information cannot be collected via cookies and other tracking technology; however, if You previously provided personally identifiable information, cookies may be tied to such information. Aggregate cookie and tracking information may be shared with third parties.


While navigating on the Rolex section of our website, you may interact with an embedded website from In such case, Terms of Use, the Privacy Notice and Cookies Policy of are sole applicable.
(c) Distribution of Information
Any personally identifiable information You submit with the site will ONLY be disclosed to service providers who are linked to your request. We will not disclose, sell, share or in any way reveal Your information to any other third party. However, we may share information with governmental agencies or other companies assisting us in fraud prevention or investigation. We may do so when: (1) permitted or required by law; or, (2) trying to protect against or prevent actual or potential fraud or unauthorised transactions; or, (3) investigating fraud that has already taken place.
(d) Commitment to Data Security
Your personally identifiable information is kept secure. Only authorised employees, agents and contractors (who have agreed to keep information secure and confidential) have access to this information. All emails and newsletters from this site allow You to opt-out of further mailings. In certain cases, specifically with regard to particular products, You might be required to provide Your credit or debit card details to the approved payment gateways while making the payment. In this regard, You agree to provide correct and accurate credit/debit card details to the approved payment gateways to avail of services on the website. You shall not use the credit/debit card that is not lawfully owned by You, ie in any transaction, You must use Your own credit/debit card. The information provided by You will not be utilised or shared with any third party unless required in relation to fraud verifications or by law, regulation or court order. You will be solely responsible for the security and confidentiality of Your credit/debit card details. Ethos Watches expressly disclaims all liabilities that may arise as a consequence of any unauthorised use of Your credit/debit card.
Privacy Contact Information
If You have any questions, concerns, or comments about our Privacy Policy, You may contact us using the information below:
By e-mail:
By Phone: +91 172 2548223/4/7
We reserve the right to make changes to this policy without notice. Any changes to this policy will be posted on this page.


The Company Shall In No Event Be Responsible Or Liable To You Or To Any Third Party, Whether In Contract, Warranty, Tort (Including Negligence) Or Otherwise, For Any Indirect, Special, Incidental, Consequential, Exemplary, Liquidated Or Punitive Damages, Including But Not Limited To Loss Of Profit, Revenue Or Business, Business Interruption, Loss Of Programs Or Information, Or Loss Of Savings, Or Any Other Damages Arising - In Any Way, Shape Or Form - Out Of The Availability, Use, Reliance On, Or Inability To Utilize The Service Arising In Whole Or In Part From Your Access To This Website, Your Use Of The Service, Your Purchase Of Products Through The Website Or This Agreement, Even If The Company Has Been Advised Of The Possibility Of Such Damages.


We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information You input. We constantly re-evaluate our privacy and security policies and adapt them as necessary to deal with new challenges. We do not and will not sell or rent Your personal information to anyone, for any reason, at any time, except (i) if it is in response to a valid legal request by a law enforcement officer or government agency or (ii) when You have explicitly or implicitly given Your consent, or (iii) to utilize the same for some statistical or other representation without disclosing personal data.

We only reveal those numbers of Your account as required to enable us to access and provide You the required services relating to Your accounts. We make every effort to allow You to retain the anonymity of Your personal identity and You are free to choose a login ID email address and password that keeps Your personal identity anonymous. Access to Your registration information and Your personal financial data is strictly restricted to those of our Company employees and contractors strictly on a need-to-know basis, in order to operate, develop or improve the service. These employees or contractors may be subject to discipline, including termination and criminal prosecution if they fail to meet these obligations.

With the exception of a login ID in the form of an email address, which may be provided on an anonymous basis, and Your third party account information, which is required for providing services, the Company does not require any information from You that might constitute personally identifiable information.
It is important for You to be protected against unauthorised access to Your password and to Your computer. Be sure to sign off when You have finished using a shared computer.
As described in this Agreement and with Your consent, the Company will from time to time connect electronically to Your online bank, credit card and other online financial accounts to process Your orders.
Conditions of Use, Notices, and Revisions
If You choose to visit this website, Your visit and any dispute over privacy are subject to this Agreement, including limitations on damages, arbitration of disputes, and application of the law of the Republic of India. If You have any concerns about privacy at this website, please send us a thorough description of SCO 88-89, Sector 8-C, Chandigarh – 160009 and we will try to resolve it. Our business changes constantly. This notice and the 'Terms of Membership' will change also, and the use of information that we gather now is subject to the Privacy Policy in effect at the time of use. We may e-mail periodic reminders of our notices and conditions unless You have instructed us not to, but You should check our website frequently to see recent changes.


The information contained on this website is for general information purposes only. The information is provided by Ethos and while we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk. In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website.

Through this website, you are able to link to other websites which are not under the control of Ethos. We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorsement of the views expressed within them. Every effort is made to keep the website up and running smoothly. However, Ethos takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.


You shall defend, indemnify and hold harmless the Company and its officers, directors, shareholders, and employees, from and against all loss, damages, claims and expenses, including but not limited to attorney fees, in whole or in part arising out of or attributable to any breach of this Agreement by You, any misrepresentation or misuse of the service offered to You or any negligent or unreasonable or inappropriate use of the website or the services.


This Agreement to be applicable and shall be binding on the parties, ie, You and the Company unless terminated as specified below:
(a) By You, by providing written notice of at least 3 (three) business days.
(b) Closure of Your account by the Company or You for any reason immediately.
(c) The Company may terminate this Agreement and close Your account if it comes to the knowledge of the Company that You have breached any of these terms and conditions, whether intentionally or by implication.
(d) The Company may terminate the Agreement if it is so required to be one by an express direction of law. All termination notices have to be forwarded to SCO 88-89, Sector 8-C, Madhya Marg, Chandigarh – 160009. The Company hereby expressly states that this service (including, without limitation, the underlying network, system, software, servers, various directories and listings, various message and news and bulletin boards, blogs, tools, information and databases) is intended for End Users who are legally permitted to enter into a contract. This Service is not intended for the use of minors or people who are not permitted to enter into a valid and binding contract. In the event, if it comes to the attention of the Company, from authentic and valid resources, that a particular End User does not meet this criterion, then the Company will forthwith close the account of the said End User and will delete all information and content which is relating to that End User without any obligation or liability towards such End User from the Company's records.


The Company controls and operates this website from its corporate office in Chandigarh, India, and makes no representation that these materials are appropriate or available for use in other locations. If You use this website from other locations, You are responsible for compliance with applicable local laws. This Agreement shall be treated as though it were executed and performed in Chandigarh, India and shall be governed by and construed in accordance with the local domestic laws of India (without regard to conflict of law principles). All legal proceedings arising out of or in connection with this Agreement shall be brought solely in Chandigarh, India. All disputes that may arise shall be resolved in accordance with rules specified under the Indian Arbitration and Conciliation Act, 1996 and the venue for arbitration shall be Chandigarh. The courts in Chandigarh shall have the sole jurisdiction regarding the subject matter of this Agreement.


(a) The language in this Agreement shall be interpreted as to its fair meaning and not strictly for or against either party.
(b) Should any part of this Agreement be held invalid or unenforceable, that portion shall be construed consistent with the applicable law and the remaining portions shall remain in full force and effect without being impaired or invalidated in any way.
(c) To the extent that anything in or associated with the website is in conflict or inconsistent with this Agreement, this Agreement shall take precedence.
(d) Failure of the Company to enforce any provision of this Agreement shall not be deemed a waiver of such provision nor of the right to enforce such provision.
(e) This Agreement may only be amended by either the same electronic means as were used to enter into this Agreement or in a writing that specifically refers to this Agreement, executed by both parties hereto.


These Terms and Conditions constitute the entire agreement between you and Ethos Limited regarding the use of the Websites, superseding any prior agreements between you and Ethos Limited relating to your use of the Websites. The failure of Ethos Limited to exercise or enforce any right or provision of these Terms and Conditions shall not constitute a waiver of such right or provision in that or any other instance.


If any provision of this Agreement is held invalid, the remainder of this Agreement shall continue in full force and effect. If any provision of these Terms and Conditions shall be deemed unlawful, void or for any reason unenforceable, then that provision shall be deemed severable from these Terms and Conditions and shall not affect the validity and enforceability of any remaining provisions


Ethos Limited (hereinafter “ETHOS”) recognizes the importance of privacy of its users and also of maintaining confidentiality of the information provided by its users as a responsible data controller and data processer. This Privacy Policy provides for the practices for handling and securing user's Personal Information (defined hereunder) by ETHOS and its subsidiaries and affiliates. This Privacy Policy is applicable to any person (‘User’) who purchase, intend to purchase, or inquire about any product(s) or service(s) made available by ETHOS through any of ETHOS’s customer interface channels including its website, mobile site, mobile app & offline channels including call centers and offices (collectively referred herein as "Sales Channels").
For the purpose of this Privacy Policy, wherever the context so requires "you" or "your" shall mean User and the term "we", "us", "our" shall mean ETHOS. For the purpose of this Privacy Policy, Website means the website(s), mobile site(s) and mobile app(s). By using or accessing the Website or other Sales Channels, the User hereby agrees with the terms of this Privacy Policy and the contents herein. If you disagree with this Privacy Policy please do not use or access our Website or other Sales Channels. This Privacy Policy does not apply to any website(s), mobile sites and mobile apps of third parties, even if their websites/products are linked to our Website. User should take note that information and privacy practices of ETHOS’s business partners, advertisers, sponsors or other sites to which ETHOS provides hyperlink(s), may be materially different from this Privacy Policy. Accordingly, it is recommended that you review the privacy statements and policies of any such third parties with whom they interact. This Privacy Policy is an integral part of your User Agreement with ETHOS and all capitalized terms used, but not otherwise defined herein, shall have the respective meanings as ascribed to them in the User Agreement.


Please note that the data shared with ETHOS shall be primarily processed in India and such other jurisdictions where a third party engaged by ETHOS may process the data on ETHOS’s behalf. By agreeing to this policy, you are providing ETHOS with your explicit consent to process your personal information for the purpose(s) defined in this policy. The data protection regulations in India or such other jurisdictions mentioned above may differ from those of your country of residence. If you have any concerns in the processing your data and wish to withdraw your consent, you may do so by writing to the following email id: However, if such processing of data is essential for us to be able to provide service to you, then we may not be able to serve or confirm your orders after your withdrawal of consent. A withdrawal of consent by you for us to process your information may severely inhibit our ability to serve you properly and unreasonably restrict us to service your orders.


The information as detailed below is collected for us to be able to provide the services chosen by you and also to fulfill our legal obligations as well as our obligations towards third parties as per our User Agreement.

"Personal Information" of User shall include the information shared by the User and collected by us for the following purposes:

Registration on the Website: Information which you provide while subscribing to or registering on the Website, including but not limited to information about your personal identity such as name, gender, marital status, religion, age, profile picture etc., your contact details such as your email address, postal addresses, telephone (mobile or otherwise) and/or fax numbers. The information may also include information such as your banking details (including credit/debit card) and any other information relating to your income and/or lifestyle; billing information payment history etc. (as shared by you).

Other information: We may also collect some other information and documents including but not limited to: (a) Transactional history (other than banking details) about your e-commerce activities, buying behavior.
(b) Your usernames, passwords, email addresses and other security-related information used by you in relation to our Services.
(c) Data either created by you or by a third party and which you wish to store on our servers such as image files, documents etc.
(d) Data available in public domain or received from any third party including social media channels, including but not limited to personal or non-personal information from your linked social media channels (like name, email address, friend list, profile pictures or any other information that is permitted to be received as per your account settings) as a part of your account information.
(e) Information pertaining any other customer for who you make an order through your registered ETHOS account. In such case, you must confirm and represent that each of the other customer for whom an order has been made, has agreed to have the information shared by you disclosed to us and further be shared by us with the concerned service provider(s).
(f) Customers/Users may be required to provide details such as their PAN information or passport details number or any such information required by Service Provider. Such information shall be strictly used as per the aforesaid requirements only. In case a User does not wish to provide this information, ETHOS may not be able to process the order. ETHOS will never share User’s PAN details without their prior consent unless otherwise such action is required by any law enforcement authority for investigation, by court order or in reference to any legal process.
Such information shall be strictly used for the aforesaid specified & lawful purpose only. ETHOS will always redact all/any sensitive & confidential information contained in the passbook, bank statement or any other identity card submitted for the purpose of availing a service, promotional offer or ordering a product on the Website. In case a User does not wish to provide this information or opts for deletion of the information already provided, ETHOS may not be able to process the desired order request. ETHOS will never share any of the above information collected including PAN card details, Passport details , Aadhar Card details without their prior consent unless otherwise such action is required by any law enforcement authority for investigation, by court order or in reference to any legal process.


The Personal Information collected maybe used in the following manner:

While making a booking

While processing the order, we may use Personal Information including, payment details which include cardholder name, credit/debit card number (in encrypted form) with expiration date, banking details, wallet details etc. as shared and allowed to be stored by you. We may also use the information of customers’ list as available in or linked with your account. This information is presented to the User at the time of making an order to enable you to complete your order expeditiously.

We may also use your Personal Information for several reasons including but not limited to:

(a) confirm your orders;
(b) keep you informed of the transaction status;
(c) send order confirmations either via sms or Whatsapp or any other messaging service;
(d) send any updates or changes to your orders;
(e) allow our customer service to contact you, if necessary;
(f) customize the content of our website, mobile site and mobile app;
(g) request for reviews of products or services or any other improvements;
(h) send verification message(s) or email(s);
(i) validate/authenticate your account and to prevent any misuse or abuse.
(k) contact you on your birthday/anniversary to offer a special gift or offer.


We value opinions and comments from our Users and frequently conduct surveys, both online and offline. Participation in these surveys is entirely optional. Typically, the information received is aggregated, and used to make improvements to Website, other Sales Channels, services and to develop appealing content, features and promotions for members based on the results of the surveys. Identity of the survey participants is anonymous unless otherwise stated in the survey.

Marketing Promotions, Research and Programs

Marketing promotions, research and programs help us to identify your preferences, develop programs and improve user experience. ETHOS frequently sponsors promotions to give its Users the opportunity to avail various offers. Personal Information collected by us for such activities may include contact information and survey questions. We use such Personal Information to notify offers and survey information to develop promotions and product improvements. As a registered User, you will also occasionally receive updates from us about fare sales in your area, special offers, new ETHOS services, other noteworthy items (like savings and benefits on various products and marketing programs. In addition, you may look forward to receiving periodic marketing emails, newsletters and exclusive promotions offering special deals. From time to time we may add or enhance services available on the Website.
To the extent these services are provided, and used by you, we will use the Personal Information you provide to facilitate the service(s) requested. For example, if you email us with a question, we will use your email address, name, nature of the question, etc. to respond to your question. We may also store such Personal Information to assist us in making the Website the better and easier to use for our Users. ETHOS may from time to time launch reward programs. We may use your Personal Information to enroll you in the rewards program and status of the same will be visible each time you log in to the Website. Depending on the reward program, each time you win a reward, ETHOS may share your Personal Information with a third party that will be responsible for fulfilling the reward to you. You may however choose to opt out of such reward programs by writing to us. For various purposes such as fraud detection, offering bookings on credit etc., we at times may verify information of customers on selective basis, including their credit information. Additionally, ETHOS may share your Personal Information, anonymized and/ or aggregated data to a third party that ETHOS may engage to perform certain tasks on its behalf, including but not limited to payment processing, data hosting, data processing and assessing credit worthiness for offering bookings on credit.


ETHOS will retain your Personal Information on its servers for as long as is reasonably necessary for the purposes listed in this policy. In some circumstances we may retain your Personal Information for longer periods of time, for instance where we are required to do so in accordance with any legal, regulatory, tax or accounting requirements.Where your personal data is no longer required we will ensure it is either securely deleted or stored in a way which means it will no longer be used by the business.



ETHOS uses cookies to personalize your experience on the Website and the advertisements that maybe displayed. ETHOS’s use of cookies is similar to that of any other reputable online companies. Cookies are small pieces of information that are stored by your browser on your device's hard drive. Cookies allow us to serve you better and more efficiently. Cookies also allow ease of access, by logging you in without having to type your login name each time (only your password is needed); we may also use such cookies to display any advertisement(s) to you while you are on the Website or to send you offers (or similar emails – provided you have not opted out of receiving such emails) focusing on destinations which may be of your interest.

A cookie may also be placed by our advertising servers, or third party advertising companies. Such cookies are used for purposes of tracking the effectiveness of advertising served by us on any website, and also to use aggregated statistics about your visits to the Website in order to provide advertisements in the Website or any other website about services that may be of potential interest to you. The third party advertising companies or advertisement providers may also employ technology that is used to measure the effectiveness of the advertisements. All such information is anonymous. This anonymous information is collected through the use of a pixel tag, which is an industry standard technology and is used by all major websites. They may use this anonymous information about your visits to the Website in order to provide advertisements about goods and services of potential interest to you. No Personal Information is collected during this process. The information so collected during this process, is anonymous, and does not link online actions to a User. Most web browsers automatically accept cookies. Of course, by changing the options on your web browser or using certain software programs, you can control how and whether cookies will be accepted by your browser. ETHOS supports your right to block any unwanted Internet activity, especially that of unscrupulous websites. However, blocking ETHOS cookies may disable certain features on the Website, and may hinder an otherwise seamless experience to purchase or use certain services available on the Website. Please note that it is possible to block cookie activity from certain websites while permitting cookies from websites you trust.

Automatic Logging of Session Data:

Each time you access the Website your session data gets logged. Session data may consist of various aspects like the IP address, operating system and type of browser software being used and the activities conducted by the User while on the Website. We collect session data because it helps us analyze User’s choices, browsing pattern including the frequency of visits and duration for which a User is logged on. It also helps us diagnose problems with our servers and lets us better administer our systems. The aforesaid information cannot identify any User personally. However, it may be possible to determine a User's Internet Service Provider (ISP), and the approximate geographic location of User's point of connectivity through the above session data.



Your information shall be shared with the end service providers like Bluedart, Mailchimp, etc who are responsible for fulfilling your order. You may note that while making an order with ETHOS you authorize us to share your information with the said service providers and suppliers. It is pertinent to note that ETHOS does not authorize the end service provider to use your information for any other purpose(s) except as may be for fulfilling their part of service. However, how the said service providers/suppliers use the information shared with them is beyond the purview and control of ETHOS as they process Personal Information as independent data controllers, and hence we cannot be made accountable for the same. You are therefore advised to review the privacy policies of the respective service provider or supplier whose services you choose to avail. ETHOS does not sell or rent individual customer names or other Personal Information of Users to third parties except sharing of such information with our business / alliance partners or vendors who are engaged by us for providing various referral services and for sharing promotional and other benefits to our customers from time to time basis their booking history with us.


In the interests of improving personalization and service efficiency, we may, under controlled and secure circumstances, share your Personal Information with our affiliate or associate entities. This will enable us to provide you with information about various products and services, which might interest you; or help us address your questions and requests in relation to your orders. If the assets of ETHOS are acquired, our customer information may also be transferred to the acquirer depending upon the nature of such acquisition. In addition, as part of business expansion/development/restructuring or for any other reason whatsoever, if we decide to sell/transfer/assign our business, any part thereof, any of our subsidiaries or any business units, then as part of such restructuring exercise customer information including the Personal Information collected herein shall be transferred accordingly.


We may also share certain filtered Personal Information to our corporate affiliates or business partners who may contact the customers to offer certain products or services, which may include free or paid products / services, which will enable the customer to have better retail experience or to avail certain benefits specially made for ETHOS customers. Examples of such partners are entities offering co-branded credit cards, insurance, insurance cover against loss of wallet, banking cards or similar sensitive information etc. If you choose to avail any such services offered by our business partners, the services so availed will be governed by the privacy policy of the respective service provider. ETHOS may share your Personal Information to third party that ETHOS may engage to perform certain tasks on its behalf, including but not limited to payment processing, data hosting, and data processing platforms.
We use non-identifiable Personal Information of Users in aggregate or anonymized form to build higher quality, more useful online services by performing statistical analysis of the collective characteristics and behavior of our customers and visitors, and by measuring demographics and interests regarding specific areas of the Website. We may provide anonymous statistical information based on this data to suppliers, advertisers, affiliates and other current and potential business partners. We may also use such aggregate data to inform these third parties as to the number of people who have seen and clicked on links to their websites. Any Personal Information which we collect and which we may use in an aggregated format is our property. We may use it, in our sole discretion and without any compensation to you, for any legitimate purpose including without limitation the commercial sale thereof to third parties. Occasionally, ETHOS will hire a third party for market research, surveys etc. and will provide information to these third parties specifically for use in connection with these projects. The information (including aggregate cookie and tracking information) we provide to such third parties, alliance partners, or vendors are protected by confidentiality agreements and such information is to be used solely for completing the specific project, and in compliance with the applicable regulations.


(a) In addition to the circumstances described above, ETHOS may disclose User's Personal Information if required to do so:
(b) by law, required by any enforcement authority for investigation, by court order or in reference to any legal process;
(c) to conduct our business;
(d) for regulatory, internal compliance and audit exercise(s)
(e) to secure our systems; or
(f) to enforce or protect our rights or properties of ETHOS or any or all of its affiliates, associates, employees, directors or officers or when we have reason to believe that disclosing Personal Information of User(s) is necessary to identify, contact or bring legal action against someone who may be causing interference with our rights or properties, whether intentionally or otherwise, or when anyone else could be harmed by such activities.

Such disclosure and storage may take place without your knowledge. In that case, we shall not be liable to you or any third party for any damages howsoever arising from such disclosure and storage.


ETHOS provides an option to its users to post their experiences by way of reviews, ratings and general poll questions. The customers also have an option of posting questions w.r.t a service offered by ETHOS or post answers to questions raised by other users. ETHOS may also hire a third party to contact you and gather feedback about your recent booking with ETHOS. Though the participation in the feedback process is purely optional, you may still receive emails, notifications (app, sms, Whatsapp or any other messaging service) for you to share your review(s), answer questions posted by other users or a. The reviews may be written or in a video format. The reviews written or posted may also be visible on other travel or travel related platforms.
The UGC that ETHOS collects may be of the following kinds:

(a) Review and Ratings
(b) Question and Answers
(c) Crowd Source Data Collection (poll questions).

Each User who posts review or ratings, Q&A, photographs shall have a profile, which other Users will be able to access. Other Users may be able to view the number of trips, reviews written, questions asked and answered and photographs posted.


You will occasionally receive e-mail updates from us about fare sales in your area, special offers, new ETHOS services, and other noteworthy items. We hope you will find these updates interesting and informative. If you wish not to receive them, please click on the "unsubscribe" link or follow the instructions in each e-mail message.


When the ETHOS app is installed on your phone or tablet, a list of permissions appear and are needed for the app to function effectively. There is no option to customize the list. The permissions that ETHOS requires and the data that shall be accessed and its use is as below:

Android permissions:

Notifications: If you opt in for notifications, it enables us to send across exclusive deals, promotional offers, etc. on your device. If you do not opt for this, updates will be sent through SMS.

Internet connection: When you allow us the permission to detect your internet connection, we optimize your experience such as more detailing on maps, better image loading, etc.

IOS Permissions:

Notifications: If you opt in for notifications, it enables us to send across exclusive deals, promotional offers, etc. on your device. If you do not opt for this, updates will be sent through SMS.

Photo/ Media/ Files: The libraries in the app use these permissions to upload files like images to the app from your phone's storage.

Internet connection: When you allow us the permission to detect your internet connection, we optimize your experience such as more detailing on maps, better image loading, etc.


All payments on the Website are secured. This means all Personal Information you provide is transmitted using TLS (Transport Layer Security) encryption. TSL is a proven coding system that lets your browser automatically encrypt, or scramble, data before you send it to us. Website has stringent security measures in place to protect the loss, misuse, and alteration of the information under our control. Whenever you change or access your account information, we offer the use of a secure server. Once your information is in our possession we adhere to strict security guidelines, protecting it against unauthorized access.


You may withdraw your consent to submit any or all Personal Information or decline to provide any permissions on its Website as covered above at any time. In case, you choose to do so then your access to the Website may be limited, or we might not be able to provide the services to you. You may withdraw your consent by sending an email to


You may access your Personal Information from your user account with ETHOS. You may also correct your personal information or delete such information (except some mandatory fields) from your user account directly. If you don’t have such a user account, then you write to


You must atleast 18 years of age to transact directly with ETHOS and also to consent to the processing of your personal data.


We reserve the rights to revise the Privacy Policy from time to time to suit various legal, business and customer requirement. We will duly notify the users as may be necessary. You may always submit concerns regarding this Privacy Policy via email to us at ETHOS shall endeavor to respond to all reasonable concerns and inquires.