TAG Heuer Formula 112:37 pm
Sporty watches are generally associated with men’s wear. Chunky, bold dials with multiple functionality is what people usually imagine a sports watch to look like. And they have all the reasons to believe so. Since ages watch brands have categorized sporty timepieces as being highly durable and an efficient wear for the outdoors. Little did they know that the world’s top sports watch manufacturer ideated something so unique that made these watches open to all (especially women).
It was during 1970’s and 80’s that digital clocks and quartz movements grew immensely in popularity. The US Dollar tumbled and hence Swiss automatic watches became too expensive and the market suffered. Despite all this, there was one revolutionary watchmaker whose idea was to create remarkable timepieces that were highly precise and could match Swiss standards of manufacturing. Jack Heuer’s vision of crafting power with precision came into being with the Formula 1 series. It was a very fruitful result of the brand’s association with the legendary organisation. They even used their name for the watch collection. These watches were the epitome of sporty and precise together. The design spoke of modernity and mechanism defined the Swiss character.
To put things back into context, the Formula 1 series was initially an all men’s sports watch series which later adapted itself to cater to the female audience also. The timepiece we are discussing today is a chronograph from their women’s collection. TAG Heuer crafted a complete women’s watch collection under the Formula 1 bandwagon and started distributing it across the world. Considering the immense popularity of the men’s series, there was no doubt the women’s collection was bound to boom.
On the first glance the striking contrast of steel and ceramic is what catches ones attention. Talking about the case, this watch has a slightly bigger dial in terms of women’s wear. It is a 41mm case crafted in stainless steel. The ultimate attraction of the watch is its fusion of high performance machinery with a very feminine look. It looks great with an evening wear or even an office wear. The design is not jarring to the eyes and the subtlety is breathtaking. The dial is protected with scratch resistant sapphire crystal which makes the watch face sparkle away like piece of jewellery. The dial has a black polish, one of the reasons why it seems to fit perfectly for any occasion. The watch supports a chronograph feature with small sub dials located at 3 and 9 o’clock and a date display window at 4:30. The dial has luminescent hour and minutes hand which are legible in the dark and even underwater. One of the crucial design features of the watch is its polished steel and ceramic bezel with a minute’s marker. The ceramic bezel gives the watch a gleaming finish and the riveted steel border makes the complete look seem very balanced.
Another very intriguing design feature is the bracelet. The beautiful links in steel and ceramic create a unique appeal and have somehow become a trademark to the Formula 1 collection. The bracelet balances the dial’s ebony finish. The watch is secured with a deployant buckle. Its attractive and elegant face is enough to get a lady fall in love with the time teller. The protruding monochrome logo of TAG Heuer on the dial is mark to the excellence the watch stands for.
Looking at the case back, we see a screwed down stainless steel cover with the logo engraved. The watch is powered with a Swiss quartz movement that is regulated with the quartz crystal which lends it higher precision. The movement is the best you can find in the industry. It’s the guarantee of precision with the Swiss trust. The watch is water resistant up to 200m.
One of the bestsellers from the TAG heuer Formula 1 collection, this watch represents a fine balance of power and precision. For ladies who are in love with slightly bigger dials, this is a great buy. The cost justifies its make and is a great investment, in both fashion and monetary sense. The bezel and the chronograph on the dial stay true to the sporty tradition yet making a glamorous fashion statement.
By Disha Birdie
Sr. Features Writer, The Watch Guide
A budding writer and watch enthusiast with a passion for discovering Swiss watchmaking know-how.