TAG Heuer Formula 1 Cristiano Ronaldo – CR75:43 am
A Man of Passion and Focus
The world knows, Cristiano Ronaldo has climbed the ladder of success owing to his passion, focus, talent and a tad bit of luck. By the age of 10, he was already recognised as a phenomenon who ate, drank and slept football. Fast forward to 2009 when he became the first Premier League player ever to be named the FIFA World Player of the Year. But success in life doesn’t come easy. Yes, he’s had his own share of hardships but he chose not to crack under pressure and fight them instead. The star player of Real Madrid, who also happens to be their all-time record goal scorer, has his eyes on the skies and with his passion, there’s no stopping him. Go Ronnie!
The TAG Heuer Equation
TAG Heuer and Ronaldo joined hands in 2014. Cristiano’s unbreakable determination resonates with TAG Heuer’s ‘Don’t crack under pressure’ image, which also happens to be their new campaign based on the brand’s DNA and popularity during the 1990s. After joining TAG Heuer’s team of brand ambassadors, Ronaldo and TAG rolled out the first Ronaldo ‘Formula 1 CR7 ‘ limited edition chronograph. The watch in all its glory represents Cristiano Ronaldo’s one true love: football and the pitch.
The Formula 1 CR7
The fruition of collaboration between the número uno football player and the luxury watch brand, TAG Heuer, is to behold for every football fanatic. Based on the Formula 1 Chronograph, the green colour scheme conjures the green of the football pitch, giving the dial a life like representation of an actual soccer field. The chequered-patterned of the dial, complemented by the TAG Heuer and CR7 logos, gives the watch a trenchant look distinct from other Formula 1 models. And did we mention, it houses a quartz calibre making the watch much more accurate (no winding required here!).
The green and black NATO looks efficacious and blends well with the whole football feel of the watch. The NATO takes direct inspiration from the nylon straps that the British Army used during World War II, as it is ultra-resilient and sits perfectly on any wrist. Sticking to its promise of delivering impeccable quality, TAG Heuer has made the buckle, the pin and the keepers from 316L stainless steel. The ends of the strap along with the buckle holes are laser-cut with the TAG Heuer logo hot-stamped underneath.
The Watch Plan
Well, its time to get into the intricacies of the watch. TAG enters the unconventional space by going green for the limited edition chronograph dedicated to the star football player – Cristiano Ronaldo. Colours play an integral part in the design of a watch. The green flange, matching the hands and the indices, canvases the perfect contrast against the black chequered dial. A hint of subtleness is added by the white logos of Tag Heuer and CR7. The NATO strap and colour scheme – green and matt black, add a certain sporty charisma and personality to the timepiece. The Titanium carbide coated black bezel features the tachymeter.
Along with the bezel, Titanium Carbide also coats the 42mm steel case of the watch. The three small counters set against the chequered dial, add finesse to its sporty character. The chronograph is said to be accurate to a tenth of a second, displayed by a small counter at 6 o’clock. The counter at 3 o’clock displays the current seconds, whereas the small counter at 9 o’clock is for chronograph minutes.
The limited edition dedicated to Ronaldo is water resistant up to 200 meters. The CR7 Chronograph has the same Ronda 5040D movement as used across the Formula 1 quartz chronograph range, and is secured behind a steel case back adorned by the CR7 logo.
The watch, which took TAG Heuer and Ronaldo two years to develop, is the apt representation of the legend, Cristiano Ronaldo (the football pitch happens to be Ronaldo’s favourite place, symbolised by the colours green and black). You’ll either like it or you won’t, but this one is obviously a watch for die-hard Ronaldo fans who would want to flaunt the world renowned TAG Heuer on their wrist!
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