Collection Heritage
Features Date
Case Size 34 mm  
Case Shape Round
Case Material Steel
Movement Automatic
Strap Material Leather
Strap Color Brown
Dial Colour Silver
Gender Men
Water Resistance (M) 50
Glass Material Sapphire Crystal
Warranty Period 2 Years

Louis Erard Heritage

Model No: 69257AA01.BDC02
MRP: ₹49,950

Own this watch at an EMI of ₹4,462

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Louis Erard is reputed for producing extraordinary watches with a great degree of sensitivity in measuring time. In 1931 the company was established with the unbound determination of Louis Erard and Andre Perret in Switzerland. The company was purchased by Alain Spinedi after many years, in 2003. Since the arrival of the company, it has always invested its thoughts and money on the concept of Haute Horlogerie, according to which, each watch created would have its own existence. The company struggled to make ends meet for about ten years, but continued to work harder with each impediment they faced in their path to attain success.
At present Louis Erard offers five different collections of watches, they are the Heritage, the Romance, the Emotion, the 1931 and the Excellence. Out of them, the heritage collection is regarded as the epitome of precision and style.

The 69257AA01.BDC02 Heritage model is dignity personified with its charming and poise. This watch has a round silver dial with a fixed bezel and is designed to provide a stylish yet a classic appearance at the same time. It is organised with a case of size 34mm in diameter. Its sparkling dial is effectively protected by a sapphire glass case window. The numerals are represented by polished triangular markers on the dial, and the inner rim is precisely etched with minute markers.  A window at 6 o’clock shows the date. Its diligently polished and silver toned hour hand is assigned for better visibility. The timepiece is provided with a brown crocodile leather strap serving as one of the specialities.

Efficient execution of time keeping is attributed to the watch, through its automatic movement. This timepiece is also water resistance to a depth of 50m, it can withstand light splashes if water.

Interesting facts
Louis Erard released a new watch under the Heritage collection recently in October 2014; Louis Erard Gelbgold Automatik is quite a fine watch with trendy features.



A gem in the world of haute horology, the Heritage Collection by Louis Erard spells simple sophistication. This collection stays true to the brand’s principle of emphasizing quality over quantity. Yet there is something for every connoisseur, including the sports-savvy (who have an entire line to choose from), in this collection. 


The dial of these classic timepieces come in a variety of hues. The antique allure of blue mother-of-pearl, classy black, elegant silver, edgy blue, white mother-of-pearl or even pink for the female connoisseur; the choices are endless. The dial may be set with Roman numerals rendering it with a Neo-classical feel or with Arabic numerals or indexes for those with a preference for a slightly modern aesthetic.  The bracelet ranges from croco imitation to metal, offering a range of options. Some watches are also available with high quality Top Wesselton diamonds set along the periphery of the dial to appeal to those with an affinity for the finer things. 


Besides indicating time, some of these these devices also have integrated in them windows to show the date, day and chronograph function. The dial is rounded off by providing it with an anti-reflective sapphire glass to improve dial legibility and resilience.  The watch movement commonly used in this collection is mechanical automatic whilst quartz powered timepieces are also available, both proving singularly reliable and accurate.


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What a beauty. The price point is a little over my budget but for a professional wear this is a great watch. Must buy if looking for a Swiss luxury watch.

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