Collection Heritage
Features Date
Case Size 30 mm
Case Shape Round
Case Material Steel
Movement Automatic
Strap Material Steel
Strap Color Silver
Dial Colour Black
Precious Stone On Dial
Gender Women
Water Resistance (M) 50
Glass Material Sapphire Crystal
Warranty Period 2 Years

Louis Erard Heritage

Model No: 20100AA12.BMA17
MRP: ₹94,950

Own this watch at an EMI of ₹8,481

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Following their distinctive watch making expertise of exquisite sophistication, the Louis Erard family creates numerous time pieces every year for the luxury watch making industry. The Heritage collection offers the designing principles of ancient Haute-Horlogerie to everyone, featuring both men’s and ladies’ time pieces.  

The Louis Erard Heritage 20100AA12.BMA17, designed for women, executes a feminine appeal in its design with its superb aesthetic finish. Fully fashioned out of stainless steel, this time piece dons a strong silver hued steel bezel. This bezel complements a beautiful black lacquered finished dial, elevating the looks of this ladies time keeper to new levels. The dial is exquisitely studded with eight full cut 0.05 carat diamonds, while the remaining 4 are finished in silver hued appliquéd Roman numerals as the hour indexes of the watch. Silver minute marks are etched on the outer rim of the black dial, pointing out to its superior construction. The silver toned hour and minute needles with a silver second’s arm add a touch of simplicity to the timepiece and make it appear elegant and sophisticated. Silver lugs are attached to the bezel of this time piece, further extending into the bracelet that can be customized for extreme wrist comfort. Sleek and slender, this watch goes perfectly with every occasion. The sapphire crystal coating on its case window protects the dial from shocks and scratches and also increases readability with its anti-reflective properties.

The Louis Erard Heritage 20100AA12.BMA17 is driven by Swiss made immaculate mechanical automatic movement. Its impressive 50 metres water resistance makes it withstand accidental splashes of water in any environment. Apart from displaying hours, minutes, and seconds, this time keeper additionally comes with a white date display window situated at 6 o’ clock position of the black dial. Promising long lasting service life, this watch will never let you down in terms of accuracy and reliability.



A gem in the world of haute horology, the Heritage Collection by Louis Erard spells simple sophistication. This collection stays true to the brand’s principle of emphasizing quality over quantity. Yet there is something for every connoisseur, including the sports-savvy (who have an entire line to choose from), in this collection. 


The dial of these classic timepieces come in a variety of hues. The antique allure of blue mother-of-pearl, classy black, elegant silver, edgy blue, white mother-of-pearl or even pink for the female connoisseur; the choices are endless. The dial may be set with Roman numerals rendering it with a Neo-classical feel or with Arabic numerals or indexes for those with a preference for a slightly modern aesthetic.  The bracelet ranges from croco imitation to metal, offering a range of options. Some watches are also available with high quality Top Wesselton diamonds set along the periphery of the dial to appeal to those with an affinity for the finer things. 


Besides indicating time, some of these these devices also have integrated in them windows to show the date, day and chronograph function. The dial is rounded off by providing it with an anti-reflective sapphire glass to improve dial legibility and resilience.  The watch movement commonly used in this collection is mechanical automatic whilst quartz powered timepieces are also available, both proving singularly reliable and accurate.


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I was looking for a simple and classy steel bracelet watch and this watch matches perfectly. I am planning to buy this from the Delhi store soon.

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