Introducing The All-New 2017 Movado Edge

For 2017, Movado has introduced a new range of timepieces for their iconic Edge collection. Featuring unique timepieces for both men and women, the collection combines modern aesthetics with an ultra-sleek futuristic persona. With a three-dimensional dial, reminiscent of an industrial turbine, the Movado Edge has been created in collaboration with world famous industrial designer Yves Béhar. It is a dynamic re-imagination of the iconic Museum Dial watch.

MRP starts from ₹ 38,700

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THE ART OF COLLABORATION WITH YVES BÉHAR

Created in collaboration with ace industrial designer Yves Béhar, Edge is a stunning re-imagination of the iconic Museum Dial originally designed by Nathan George Horwitt, 70 years ago, around the same time India got its independence. The three-dimensional, textured dial of the watch closely resembles an industrial turbine with sculpted valleys showcasing the different sections of time.

MRP starts from ₹ 38,700

A Designing Marvel

The dial of the Edge is indicative of a volcano, with each ridge demonstrating the inevitable passing of time. The new stylish watch is brimming with “a new conversation, a new story” that emphasizes on the idea of offering a new-found depth and texture for a watch. The 3D iconic, polished dot reaches out, off the dial, giving an impression of floating in space. Crafted in solid polished stainless steel or PVD-finished steel, the dial is detailed with matte hour hands and glossy minute hands.

MRP starts from ₹ 38,700

SAME CASE DESIGN, NEW DIAL DETAILS

Focusing on creating a timepiece that could draw in the eye of the wearer and onlookers alike, the dial has been the pride and joy of the Movado Edge. For 2017, the dial of the Movado Edge is available in a multitude of new colour and texture options. Amongst the latest watches added, is also a special edition series that features a lava textured concave dial set in a 40 and 42mm polished stainless steel, black and rose-gold ion-plated case. The solid case back features the designer’s signature, a subtle tribute to the “man behind it all”. The sand blasted aluminium dial is available in a number of dial colours ranging from silver, black, copper and gold tones, along with lava-textured blue and black dial options.

MRP starts from ₹ 38,700

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The Concept Behind the Edge

With a vision to create a modern timepiece, ticking all boxes of innovation and functionality, the Movado Edge is a stunning piece of horology. Conceptualised with a minimalistic albeit inimitable dial, Yves Béhar’s Movado Edge keeps in accordance with the changing trends of the watch world. With a vision to create a “three-dimensional sculpture, something that draws the eye into it”, Yves Béhar has managed to inculcate an architectural aspect to the legendary dial.

MRP starts from ₹ 38,700

A Daring New Experience of Time

Re-designed with a three-dimensional representation, the dial of the watch is vibrant in structure and texture. The sand-blasted aluminium dial is decorated with sculpted linear peaks wherein every touch or glint of light on the dial transforms the watch into an illuminating bowl of timekeeping paradise. Exemplifying the art of minimalism, the Movado Edge is a celebration of modern art infused with contemporary style and panache.

MRP starts from ₹ 38,700

11 Variations from the 2017 Movado Edge

The all-new 2017 Movado Edge collection is available in a variety of dial and strap options for both men and women. The collection starts from ₹ 38,700 and is available at Ethos Watch Boutiques in India.

Movado Edge

MODEL#: 3680043

MRP: ₹ 77,500

Movado Edge

MODEL#: 3680038

MRP: ₹ 38,700

Movado Edge

MODEL#: 3680039

MRP: ₹ 54,000

Movado Edge

MODEL#: 3680029

MRP: ₹ 77,400

Movado Edge

MODEL#: 3680030

MRP: ₹ 93,100

Movado Edge

MODEL#: 3680026

MRP: ₹ 93,100

Movado Edge

MODEL#: 3680027

MRP: ₹ 107,200

Movado Edge

MODEL#: 3680035

MRP: Price On Request

Movado Edge

MODEL#: 3680009

MRP: ₹ 85,300

Movado Edge

MODEL#: 3680028

MRP: ₹ 61,800

Movado Edge

MODEL#: 3680025

MRP: ₹ 69,700