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Introduced in 1963 by Jack Heuer, the TAG Heuer Carrera quickly became a renowned name in luxury chronographs, drawing inspiration from the Carrera Panamericana—an iconic road race in Mexico famed for its speed and intensity. The name embodies the watch’s emphasis on precision, readability, and high performance. While initially designed for motorsport enthusiasts, the Carrera gained widespread recognition for its clear, practical design, appealing to a broader audience.
Classic Elegance
The 1963 Carrera debuted with a minimalist appearance, inspired by mid-century design icons like Eames and Le Corbusier. Building on this legacy, the Carrera Chronograph Extreme Sport features a bold blend of titanium, ceramic, and gold, offering a rugged yet sophisticated look. The Carrera Chronograph x Porsche collection continues this evolution, celebrating motorsport heritage with streamlined steel and ceramic designs that echo racing car aesthetics. The Carrera Sailing Complications collection underscores TAG Heuer's long-standing connection to yachting with vibrant dials and the unique 'Glass Box' case. Meanwhile, the Carrera Date collection merges classic elegance with contemporary style, highlighted by 18-carat rose gold, diamonds, and a selection of vivid dial colours.
Innovation At Its Best
The collection showcases impressive technical features, such as the Carrera Chronograph Extreme Sport, powered by the TH20-09 tourbillon movement with a 65-hour power reserve. The Chronograph x Porsche models are equipped with the calibre Heuer 02, offering precise timekeeping and durability. For those passionate about sailing, the Sailing Complications models feature the calibre Heuer 02, complete with a bi-directional winding system and an 80-hour power reserve. The Carrera Date and Day-Date collections utilise the calibre 5 automatic movement, delivering reliable timekeeping, a date display, and 100m water resistance. The Carrera 60th Anniversary Limited Edition honours six decades of the Carrera with a classic panda dial, a larger case, and improved readability through updated Super-LumiNova.